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Artificial intelligence uses computers to mimic and even surpass the problem-solving and decision-making capabilities of the human mind. Businesses in every industry are using it to supercharge operational efficiency and drive profitability.
 

Yet for all the power and promise of AI, TOTAL INTELLIGENCE is far more organic.
 

It relies on elegant layering and thoughtful pairing of technology with human intent, emotional connection, ethical consideration and tribal brand knowledge.

 

 

Restaurant technology executives will gather at MURTEC to explore 
TOTAL INTELLIGENCE
and harness its limitless reservoir of opportunity.

 

 

KEYNOTE SPEAKER ANNOUNCED: WILL GUIDARA

Will Guidara is the author of national best-seller Unreasonable Hospitality, which chronicles the lessons in service and leadership he has learned over the course of his career in restaurants. Under Guidara's leadership, New York's famed Eleven Madison Park was transformed from a failing restaurant to the world's best (ranked #1 on the list of the World’s 50 Best Restaurants).


“We are in the business of serving other people, and I believe if we make the choice to put hospitality at the center of every decision we make, that’s what separates the good ones from the pack.”
 

Hospitality authority and best-selling author Will Guidara will inspire each MURTEC attendee to pursue their own path to “unreasonable hospitality.” Behind every slick, technology-enabled transaction is a hospitality moment: a guest, a service experience, a team member.

Guidara blends hospitality passion with sage business advice, all the while layering technology-enabled capabilities that can drive service outcomes. Be prepared to come away ready to embrace YOUR role in the service experience, and turn seemingly ordinary transactions into truly extraordinary experiences

EXCLUSIVELY AT MURTEC: RTN START-UP ALLEY

INNOVATION HAPPENS HERE

RTN's Start-Up Alley is a high stakes competition featuring the best and brightest restaurant technology start-ups vying for a spot to showcase their solutions live at MURTEC.

LEARN MORE

Deadline to Apply: December 22, 2023