Full Name
Amanda Kahalehoe
Job Title
Chief Operating Officer
Company Name
Vicious Biscuit
Speaker Bio
After service in the U.S. Marine Corps, Amanda integrated the values of adaptability and determination into her professional journey. From Long Island, NY, she melds her disciplined nature with exceptional communication skills and sharp critical thinking. Amanda's career embarked on its trajectory at a New York security firm, where she rose from the position of a data communication specialist to Chief Operating Officer of Business Operations.
Throughout her profession, Amanda consistently led the charge in pioneering innovation across sales, operations, accounting, HR, and IT domains. Following her relocation to Charleston, she collaborated with George McLaughlin, becoming a pivotal member of the Vicious Biscuit team and contributing to its growth through the implementation of innovative strategies and practices.

As a result, Amanda has played a key role in expanding the brand from two to 10 locations, extending its reach beyond its core market in the Carolinas. She led the development and implementation of an advanced tech stack, integrating systems like Restaurant 365, Toast, guest feedback tools, and AI solutions to optimize operations and profitability, while leveraging Placer AI analytics to inform growth and marketing strategies.

As the brand gained traction, Amanda implemented a comprehensive franchise strategy for onboarding, development, construction support, and training. She was instrumental in the creation of the digital learning management system, which enhanced franchisee training and now serves as a resource for both corporate and franchise locations. Additionally, she has led a high-performing corporate team focused on franchise support and brand marketing. Since 2021, she's spearheaded initiatives like grand opening campaigns and ongoing marketing efforts, driving significant revenue growth through strategic agency partnerships.

Currently, Amanda is overseeing the launch of Vicious Biscuit's mobile app and loyalty program, which aligns with a new catering menu. Her loyalty strategy ensures off-premises interactions reflect the brand's commitment to exceptional service, while driving profitability, increasing retention, and optimizing operational efficiency.
Amanda Kahalehoe