Name
AI Success Story | Optimizing 3rd Party Marketing
Date & Time
Wednesday, March 11, 2026, 1:20 PM - 1:40 PM
Description
This strategic session provides business leaders with a framework for practical tool selection using a real-world case study in which Dave’s Hot Chicken applied AI-driven insights to customer behavior, channel performance, and promotional effectiveness to optimize its marketing spend across third-party marketplaces.
Speakers