Day Two Keynote: Disrupting Digital Disruption
Date & Time
Wednesday, March 13, 2019, 9:10 AM - 10:00 AM

What does digital transformation really mean? Businesses across industries are still grappling with this moving target. In this session, Kelly Smith, currently Sr. Vice President & CDO of MGM Intl., will share what he has come to understand during his years in the hospitality industry from revolutionizing Starbucks' consumer-facing experiences to reimagining MGM’s digital touchpoints. Smith will demystify vague notions of what digital transformation is to identify what true disruptors and legacy brands that have successfully evolved have identified as a path forward. His findings will help attendees map out their own course to the future of hospitality.

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